operate/

Leads

Jessica Martinez

FALLBACKAPIcmo4xmsn40043mit5d1mn4tcz

Back
Contact
First name
Jessica
Last name
Martinez
Phone
+15555550203
Email
jess.m@example.com
State
AZ
Zip
85001
DOB
Age
28
Attribution
Origin
API
Status
FALLBACK
Click ID
Sub ID
Ad ID
Keyword
Landing page
Funnel
Timestamps & cost
Created
Apr 16, 2026, 12:00:00 PM
Updated
Apr 18, 2026, 10:52:21 PM
Traffic cost
Cost events
1
lead_cost$8.50
Qualifications (1)
partially qualifiedprimary:unqualifiedfallback:qualifiedlatest
Reasoning

Did not meet primary; matched fallback

AI summary

Lead disqualified for primary; routed to fallback offer.

Qualified at Apr 16, 2026, 12:06:00 PM · created Apr 18, 2026, 10:52:21 PMview call →
Transfers (1)
completeddata postpayableSummit Final Expense Co.SUMMIT-FE-001$12.50
Started Apr 16, 2026, 12:06:00 PM · created Apr 16, 2026, 12:06:00 PM
Revenue (1)
fallback conversionconfirmedSummit Final Expense Co.$12.50
Apr 16, 2026, 12:06:00 PM
Messages (0)

No messages yet.

Raw payload
{
  "seed_pathway": "fallback"
}